Market Highlights
Organizing events for large organizations and multinational conglomerates or simply organizing events on a large scale can get quite challenging. As is evident by the change bought about by technology in other sectors, event management industry has also been transforming by the introduction of technology in various areas of event planning & execution.
By the introduction of technology event management companies are able to streamline their line of operations thereby making them profitable entities. With multiple activities that have to be closely coordinated at all levels so as to ensure proper execution. However at least 80% of these processes are done manually by the event organizers. By taking the entire process online—such as routine tasks and using the software to do it in an easier and much more efficient way ensures a higher level of productivity and thereby also generates profits as well.
Event management software enable workflow enhancement by maintaining a record of large data volumes and also help by supporting organizers in planning, coordination, sourcing and analyzing data so that labour intensiveness of planning the event can be reduced. The event registration software among all is growing with a highest revenue value of $ 2.43 billion in 2016 and it is estimated to reach $ 4.99 billion by the end of 2022, with growing CAGR of 12.73%. Also the cloud based deployment of event management software is estimated to show highest revenue of $ 10.24 billion in 2022 from $ 4.48 billion in 2016, with growing CAGR of 14.75% during forecast period 2016 to 2022.
Segmentation:
Global Strategic Event Management Software Market can be segmented as follows:
By Software Type: Analytics software, Venue Sourcing, Event Registration, On-site technology and Event Marketing among others.
By Deployment: On-premise, and cloud deployment
By Application: Corporate, Government, Education, and Association among others
Regional Analysis of Event Management Software Market:
North America is dominating the Global Event Management Software Market with the largest market share in the region, and therefore accounting for $2.96 billion and is expected to grow over $6.95 billion by 2022. Event Management Software Market in Asia-Pacific market is expected to grow at CAGR of 9.31% from $ 1.32 Billion in 2016 to $2.48 Billion by 2022. The Europe market for Event Management Software Market is expected to grow at 11.23% CAGR (2016-2022).
Key Players
Some of the major players in Global Event Management Software Market include Cvent Inc. (U.S.), Etouches (U.S.), Eventbrite (U.S.), Lanyon Solutions Inc. (U.S.), Bizzabo (U.S.), Certain Inc. (U.S.), Regfox LLC (U.S.), Ungerboeck software International (U.S.), Pulse network (U.S), and Active network LLC (U.S) among others.
Event Management Software Market – Competitive Analysis
With the gradual entry of industry players in the market in the event management software sector has led to a trend of solid, volume-driven growth. The best long-term growth opportunities for this sector can be captured by ensuring ongoing process improvements and financial flexibility to invest in the optimal strategies.
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