Market Highlights
The progress in computer vision and pattern recognition, among others, is expected to shape the dark analytics market in the coming years. The insights into the information and communication technology industry are advanced by Market Research Future, which concentrates on reports on industry verticals that review the market options for growth. A CAGR of 25.08% is anticipated to shape the development of the market in the forecast period.
Dark analytics tools for the healthcare sector help in providing personalized healthcare services for individual patients and improve overall health issues of a population. The analytical solution with voice recognition, deep learning, and text analysis capabilities offers a 360-degree understanding of the dark data of patients, organizations, and external sources. This help in identifying patterns of illness, health care access, and historical solutions to health issues in local populations which improves the overall quality and cost of healthcare services.
Segmentation:
The segmentation of the dark analytics market trends has segmented on the basis of deployment, component, industry vertical, application, and region. On the basis of component, the dark analytics market has been bifurcated into solutions and services. Based on the deployment, the dark analytics market has been divided into on-premise and on-cloud. On the basis of application, the dark analytics market has been segmented into finance, operations, human resource, and marketing. On the basis of industry verticals, the dark analytics market has been segmented BFSI, into IT and telecommunication, government, healthcare, retail and e-commerce, media and entertainment, and others. Based on the region, the dark analytics market has been segmented into Africa, the Middle East, Asia Pacific, North America, Europe, and South America.
Detailed Regional Analysis
The global market for dark analytics is estimated to grow at a significant rate during the forecast period from 2019 to 2024. The geographical analysis for dark analytics market is done for North America, Europe, Asia-Pacific, Middle East and Africa, and South America.
North America is expected to emerge as the leading region for dark analytics market during the forecast period. The region has been segmented, by country, into the US, Canada, and Mexico. Presence of leading analytical solutions providers looking to invest in developing their analytical solutions with advanced capabilities to cater to a wide application area is driving the growth of dark analytics market in North America. The region is an early adopter of innovative technology; and the advent of AI and machine learning technologies are some of the key factors fueling the growth of global dark analytics market.
Europe is following North America in the global dark analytics market. Europe is experiencing an increasing adoption of dark analytics solution owing to high focus of the European government on compliance and legal issues concerning data safety. Furthermore, well-established infrastructure and increasing adoption of advanced technologies such as IoT and AI also propel the market growth.
Asia-Pacific is expected to grow at a significant rate during the forecast period owing to growing number of start-ups offering analytical solutions and rise in adoption of analytics in enterprises to optimize their business operations with data-driven decision making. Rising adoption of IoT technology and cloud platforms has positively impacted the market growth in the region. The region had been segmented by country into China, Japan, India, South Korea, Australia, and the rest of Asia-Pacific.
The Middle East and Africa and South America regions are expected to have considerable growth during the forecast period. The rising need among enterprises to make strategic business decisions based on dark data to obtain a competitive advantage in the market has increased the demand for dark analytics solution in the Middle East and Africa and South America region.
Competitive Analysis
The demographic outline of the market gives an impact of being accepted, which is allowing the producers to research with the product features, to offer a more efficient and satisfying user experience. The regulations being applied by government and trade experts on the international scale are demonstrating to be favorable to the global market growth. The capability to shape a robust delivery chain in the market is anticipated to use the consumer source in the market. The target market is anticipated to display distinct development in terms of upcoming projections and trends. The barriers to entry in the market are expected to not pose a chief deterrent to the progress of the global market. The financiers in the market are also responsive to the needs that may take place in the future and are thus assigning their resources in a visible manner. The augmentation in product quality is estimated to aid the market companies in the development of the user base to advance increased productivity in the coming years.
The noticeable players in the dark analytics market are Microsoft Corporation (US), SAP SE (Germany), IBM Corporation (US), Amazon Web Services, Inc. (US), Symantec Corporation (US), Datameer, Inc. (US), Micro Focus (UK), Teradata (US), SAS Institute Inc. (US), and Dell Inc. (US).
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