Market Highlights
The cognitive assessment and training market 2020 size are estimated to strengthen its position due to increased consumer awareness about its benefits. the information and communication technology industry reports are put forth by Market Research Future, which focuses on market options for growth. A 25 % CAGR is predicted to create revenues worth USD 9 billion in the coming period.
The rise in the number of geriatric populations, high investment in the research & development activities, and interests shown by companies in incorporating these modules are expected to push the cognitive assessment and training market forward in the coming years. Also, countries like the US, France, Germany, and the UK, with their robust infrastructure, can provide the thrust for the cognitive assessment and training market.
Segmentation:
The segment-based scrutiny of the cognitive assessment & training market share is conducted on the basis of segments such as component, assessment type, application, vertical, and region. On the basis of the component, the cognitive assessment & training market consists of solution and services. Based on the assessment type, the cognitive assessment & training market is segmented into biometric assessment, hosted assessment, and pen & paper-based assessment. By application, the cognitive assessment & training market consists of corporate learning, clinical trials, classroom learning, brain training and research. On the basis of vertical, the market for cognitive assessment & training is segmented into healthcare, education, sports, corporate, defense and pharmaceuticals. Based on the regions, the cognitive assessment & training market is segmented into North America, Asia Pacific, Europe and other global regions.
Detailed Regional Analysis
The region-specific details of the global cognitive assessment and training market has its focus on namely, North America, Asia Pacific (APAC), Europe and Rest of the world (RoW). This analysis provides ample scope to players to understand the market dynamics.
North America’s cognitive assessment and training market is quite well-formed and robust. The regional market is getting enough backing from governments and private organizations. Among all, the U.S. and Canada are posing as lucrative options for the regional market growth. Their infrastructure is quite superior to other regions and innovative services help in progress of individuals. The region is also very quick to adopt latest technologies, which is giving the regional market an edge over the rest.
Europe’s second position depends much on the collective growth of Germany, France, and the UK, where major market players are innovating and researches are getting fund for further advancements. However, the economic fluctuation that Europe is enjoying now haven’t had much impact on the regional market landscape. It remains as an important market destination.
Competitive Analysis
The enhancement in manufacturing potential is projected to create an improved product offering in the global market. The buying patterns in the market are expected to promote the development of the market in the upcoming period. the development of assets is estimated to create a positive scope for the development of the market in the coming period. The focus on expansion by the market contenders is expected to create a favorable momentum in the global market in the forecast period. The inclusion of sustainability in business plans is expected to create optimistic opportunities for development in the upcoming period. The emphasis on innovation is expected to help the market establish relevancy in line with estimated customer preferences. The positive reinforcement by government policies is expected to open up new avenues for progress in the coming period. The access to the notable target markets is estimated to allow the market contenders to gain the impetus necessary for success in the forecast period.
The remarkable players in the cognitive assessment & training market are Cogstate Ltd. (U.S.), Bracket Global (U.S.), Cambridge Cognition Ltd. (U.K), Quest Diagnostics, Inc. (U.S.), Neurocog Trials, Inc. (U.S.), ProPhase, LLC (U.S.), Cognifit (U.S.), Medavante, Inc. (U.S.), Eresearchtechnology Inc. (U.S.), and Pearson Education (U.K)